Welcome back to Day 3 of the 9 Days of Doubling Sales ๐๐ฏ
So, hereโs the thing about selling transformations: before anyone can believe you have the perfect solution, they need to know you fully understand their situation.
And I mean really understand itโnot just the surface-level stuff.
๐ I share gems in the audio above, so give that a listen (if youโre a paid subscriber) and then jump to the bottom of this post to grab the ChatGPT prompts.
(and if youโre not subscribed, you can sign up here for just $17/month)
The reality is that if someone doesnโt feel completely seen and understood by you, they wonโt trust that you have the answer. Theyโll smile, nod politely, and then quietly scroll on, thinking, โThatโs nice, but itโs not for me.โ
Let me paint a picture:
You walk into a doctorโs office with a persistent, nagging pain. The first doctor listens for a minute, nods, and says, โSounds like you need some painkillers. Take these.โ
The second doctor listens just as carefullyโbut then they ask you follow-up questions. They dig deeper. They check your vitals, run some tests, and finally say, โOkay, hereโs whatโs really going on. This pain is connected to something deeper, and hereโs how weโll fix it at the root.โ
Who are you going to trust?
The second doctor, right?
Because they get it. They didnโt just listen; they fully understood what was happening and showed you a path to real healing.
This is exactly what your audience needs from you.
They donโt just need to know youโve got a solutionโthey need to feel like you truly understand their problem. Like youโve been inside their head, felt their frustration, and know exactly whatโs keeping them stuck.